Meet Paul Mason, who is more known as Fashion Santa this year. He has been working in fashion for about 30 years and his hallmark look is a hipster Santa Clause. Forget the big belly and the untidy beard; he is tall, slim, handsome and actually pretty hot. He doesn’t wear a traditional red velvet costume, instead he gets dressed in a stylish red leather jacket and skinny jeans. The beard stays of course, but it has never looked so seductive before. It looks like Mason just stepped out of a fashionable barbershop. He looks too unsettling to pass by.
Need more proof? Just come to Toronto Yorkdale Mall and take a selfie with this Fashionable Father Christmas.
And it’s not just for fun, you actually can help sick kids. You just need to take a selfie with the fashion Santa and share your photo on social media with a hashtag #YorkdaleFashionSanta. After this Yorkdale Shopping Centre will transfer $1 to the SickKids Foundation account.
‘It’s a modern spin on the typical Santa photos,’ says Mason. ‘I do so many selfies because of my profile and beard, so it seemed like a natural fit.’ At the same time Fashion Santa tries to stay away from children at the mall in order not to creep them out. ‘Adults are really my focus.’ – he adds.