While there are no shortage of female celebrities who have turned into entrepreneurs with their own beauty brands, but recently, men are entering the space as well. From nail polishes to facial scrubs and product designed specifically for bald men and their scalp health, there are plenty of male stars who are venturing into the world of beauty, boosting male confidence in a new way, and we’re loving it.
There’s also a whole genre of famous guys, including rappers, coming out with their own nail polish lines, and blurring the lines of gender expression. Here’s to genderless creative expression! Let’s get to know the top male celebs beauty brands to keep on your radar.
1. Pleasing by Harry Styles
One of the few male celebs to enter the beauty industry in 2021, the ever androgynous and charming Style just launched his brand called Pleasing. From makeup to skincare, you can buy lip, eye, and nail products by Styles, as well as a facial serum. While Harry appreciates a side of makeup where people can play a character, he loves the side of beauty that’s about uncovering, and is excited about the beauty industry being a leader in sustainability.
2. UN/DN LAQR by Machine Gun Kelly
Megan Fox’s tatted up rapper bae has recently launched a genderless nail polish brand named UN/DN LAQR. Recently, more men than ever have been rocking nail polish as a form of self-expression. MGK’s collection, which recently debuted, features 10 colors and half as many top coats, with a diverse range of bright colors, pastels, and neutral tones, with something for everyone. The musical artist said in a statement: “When I do my nails, that’s me wearing my own thoughts and making a statement. To me, polish is not just a color, it’s an intention.”
3. Humanrace by Pharrell Williams
It’s obvious that this man has found the fountain of youth, and we’re patiently waiting for him to reveal all his skincare secrets. Luckily, with his sustainable Humanrace skincare line, he merged his expertise with that of his long-time dermatologist, creating sustainable skincare and body care products. He also offers a three-step regimen backed by clinical practices, ensuring that skin get the hydration it deserves.
4. Crete by Lil Yachty
We’re in an age where rappers wear nail polish, and we’re not at all mad about it. Just like MGK, Lil’ Yachty hopped on the trend with Crete, and innovative polish line that offers a one-of-a-kind pen-like nail polish bottle complete with a retractable brush, making manicures and pedicures easy as can be for beginners and pros alike.
5. MANTL by Karamo Brown
Everyone’s favorite self-care expert from “Queer Eye” has launched MANTL, his men’s skincare line. It’s made to specifically cater to balding or thin-haired men, showing them to embrace their natural looks with confidence. Brown himself struggles with thinning hair, though you’d never know it, and after shaving his head in 2018, he stopped approaching it with so much shame. From scalp cleansers to no-shine sheets and moisturizers, bald men will love this personal care brand.
6. Blur Stick for Hims by Alex Rodriguez
Post breakup with J.Lo, A-Rod has undergone a serious glow-up. With more male celebrities speaking out about evening skin tone and correct dark circles with makeup, this former professional baseball player decided to come out with The Blur Stick, a hydrating concealer he came up with specifically for men. The ex-athlete is here to normalize makeup for men, which we think is commendable.
7. Polished by Ryan Seacrest
It’s no secret that Ryan Seacrest has fantastic skin (he looks the same as he did two decades ago), which is part of the reason he started a skincare brand called Polished with celebrity dermatologist Dr. Lancer. Together, their valuable expertise is making men look as youthful as ever. The line has a focus on cleansing and nourishing, with everything from micro-scrubs to shaving creams.
8. Blesswell by DJ Khaled
These men’s grooming products have the addition of one buzzy health trend: CBD. This anti-inflammatory miracle ingredient helps men look their best, and the stylish packaging isn’t too shabby either. Partnering with Endexx Corporation, the rapper launched six spa-like skincare products for men, including a cleansing scrub, body wash, and chamomile based moisturizer.
9. House 99 by David Beckham
House 99, backed by David Beckham, is a grooming and skin line with a holistic approach. The line is all about classic British barbershop culture, as well as tattoo creativity and other personal care aspects that feel authentic to men. Beckham has always offered a new notion on what it means to look masculine in the modern age. From stylish agents to nourish beards and make them less unruly to face moisturizers that strengthen with quinoa and spirulina, there is plenty to be excited about at House 99.